{"id":782,"date":"2022-04-01T14:01:09","date_gmt":"2022-04-01T06:01:09","guid":{"rendered":"https:\/\/www.funpinpin.cn\/academy\/?p=782"},"modified":"2022-04-01T14:01:09","modified_gmt":"2022-04-01T06:01:09","slug":"2022%e5%b9%b4dtc%e5%93%81%e7%89%8c%e7%8b%ac%e7%ab%8b%e7%ab%99%e5%b4%9b%e8%b5%b7%e7%9a%84%e6%9c%80%e4%bd%b3%e6%97%b6%e6%9c%ba","status":"publish","type":"post","link":"https:\/\/www.xunluai.com\/academy\/post\/782","title":{"rendered":"2022\u5e74DTC\u54c1\u724c\u72ec\u7acb\u7ad9\u5d1b\u8d77\u7684\u6700\u4f73\u65f6\u673a"},"content":{"rendered":"\n

2022\u5e74\u5145\u6ee1\u4e86\u53d8\u6570\u548c\u673a\u9047\uff0c\u65b0\u7684\u5e7f\u544a\u5f62\u5f0f\uff0c\u65b0\u7684\u8425\u9500\u65b9\u5f0f\uff0c\u65b0\u7684\u83b7\u5ba2\u7b56\u7565\uff1f\u5347\u7ea7\u548c\u8f6c\u578b\u5c06\u662f\u63a5\u4e0b\u6765\u7684\u4e3b\u9898\uff0c\u6765\u770b\u770b2022\u5e74\u7684\u6570\u5b57\u5e7f\u544a\u8d8b\u52bf\uff0c\u8fd9\u4e5f\u6b63\u662fDTC\u54c1\u724c\u72ec\u7acb\u7ad9\u5d1b\u8d77\u7684\u6700\u4f73\u65f6\u673a\uff01<\/p>\n\n\n\n

\u4e00<\/strong>\u3001\u54c1\u724c\u5e7f\u544a\u4e0e\u6548\u679c\u5e7f\u544a\u878d\u5408<\/strong><\/p>\n\n\n\n

\u788e\u7247\u5316\u7684\u793e\u4ea4\u5a92\u4f53\u73af\u5883\u4e0d\u65ad\u523a\u6fc0\u5e7f\u544a\u5f62\u5f0f\u548c\u8d2d\u7269\u4f53\u9a8c\u521b\u65b0\uff08\u4f8b\u5982TikTok\u7684\u77ed\u89c6\u9891\u5e7f\u544a\u3001\u690d\u5165\uff0c\u5404\u5e73\u53f0\u7684\u76f4\u64ad\u8d2d\u7269\uff0c\u7ebf\u4e0b\u5e97\u4f53\u9a8c\u4e0e\u7ebf\u4e0a\u8ba2\u5355\u7ed3\u5408\u7b49\uff09\uff0c\u4f7f\u4f20\u7edf\u610f\u4e49\u4e0a\u7684\u54c1\u724c\u4f20\u64ad\u548c\u6548\u679c\u5e7f\u544a\u4e4b\u95f4\u7684\u754c\u9650\u8d8a\u6765\u8d8a<\/strong>\u6a21\u7cca\u3002<\/strong><\/p>\n\n\n\n

\u542f\u793a\uff1a<\/strong>\u54c1\u724c\u9700\u8981\u9002\u5e94\u7075\u6d3b\u7684\u9884\u7b97\u53d8\u5316\uff0c\u4e86\u89e3\u4e24\u8005\u7684\u5b9e\u9645\u8868\u73b0\uff0c\u628a\u5e7f\u544a\u9884\u7b97\u8f6c\u79fb\u5230\u56de\u62a5\u6700\u9ad8\u7684\u652f\u51fa\u9879\u76ee\uff0c\u751a\u81f3\u878d\u5408\u5728\u4e00\u8d77\u3002<\/p>\n\n\n\n

\u4e8c<\/strong>\u3001\u9690\u79c1\u6761\u4f8b\u5bf9\u5e7f\u544a\u7684\u6c38\u4e45\u6027\u5f71\u54cd<\/strong><\/p>\n\n\n\n

\u5168\u7403\u8d8a\u6765\u8d8a\u591a\u7684\u6570\u636e\u9690\u79c1\u6cd5\u548c\u79d1\u6280\u5de8\u5934\u7684\u9690\u79c1\u653f\u7b56\u6539\u53d8\uff0c\u7ed9\u6574\u4e2a\u6570\u5b57\u5e7f\u544a\u884c\u4e1a\u5e26\u6765\u5de8\u5927\u51b2\u51fb\u3002\u4f8b\u5982\u82f9\u679c\u516c\u53f8\u63a8\u51fa\u7684\u9690\u79c1\u653f\u7b56\uff1a\u5e94\u7528\u7a0b\u5e8f\u5728\u8ddf\u8e2a\u7528\u6237\u884c\u4e3a\u3001\u63d0\u4f9b\u4e2a\u6027\u5316\u5e7f\u544a\u4e4b\u524d\uff0c\u5fc5\u987b\u83b7\u5f97\u8bb8\u53ef\u3002\u65b0\u7684\u9690\u79c1\u653f\u7b56\u76f4\u63a5\u8ba9Facebook\uff0cTwitter\u548cYouTube\u7b49\u5e73\u53f0\u7684\u5e7f\u544a\u6536\u5165\u5927\u5e45\u7f29\u51cf\u3002\u5b9a\u4f4d\u53d7\u4f17\u548c\u63a8\u9001\u4e2a\u6027\u5316\u5e7f\u544a\u7684\u65b9\u5f0f\u4f1a\u6c38\u4e45\u6027\u5730\u6539\u53d8\u3002<\/strong><\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

\u542f\u793a\uff1a<\/strong>\u57282022\u5e74\uff0c\u54c1\u724c\u5c06\u5982\u4f55\u7ee7\u7eed\u63d0\u4f9b\u6d88\u8d39\u8005\u6240\u671f\u671b\u7684\u4e2a\u6027\u5316\u670d\u52a1\uff1f\u6beb\u65e0\u7591\u95ee\uff0c\u9690\u79c1\u662f\u5404\u5927\u5e7f\u544a\u5546\u4e89\u593a\u7684\u91cd\u70b9\u3002\u5546\u5bb6\u8981\u63a2\u7d22\u591a\u79cd\u5e7f\u544a\u6e20\u9053\u6765\u5e94\u5bf9\u8fd9\u4e2a\u53d8\u5316\uff0cFunPinPin\u56e2\u961f\u53ef\u4ee5\u4e3a\u4f60\u63a8\u8350\u66f4\u591a\u5e7f\u544a\u8425\u9500\u6e20\u9053\u3002<\/p>\n\n\n\n

\u4e09<\/strong>\u3001\u83b7\u5ba2\u6210\u672c\u4e0a\u5347\u8feb\u4f7f\u8425\u9500\u521b\u65b0<\/strong><\/p>\n\n\n\n

\u7531\u4e8e\u6d77\u5185\u5916\u7535\u5b50\u5546\u52a1\u7ade\u4e89\u52a0\u5267\uff0c\u5bfc\u81f4\u5e7f\u544a\u4ef7\u683c\u6025\u5267\u4e0a\u5347\uff0c\u800c\u9690\u79c1\u653f\u7b56\u66f4\u65b0\u4e5f\u4f7f\u5e7f\u544a\u5b9a\u4f4d\u53d8\u5f97\u56f0\u96be\uff0c\u8003\u9a8c\u5404\u5bb6\u8fd0\u8425\u4eba\u5458\u521b\u610f\u80fd\u529b\u7684\u65f6\u5019\u5230\u4e86\u3002\u5546\u5bb6\u5fc5\u987b\u7528\u521b\u65b0\u7684\u8425\u9500\u624b\u6bb5\u83b7\u5f97\u987e\u5ba2\u7684\u6ce8\u610f\u529b\u3002<\/strong><\/p>\n\n\n\n

\u542f\u793a\uff1a<\/strong>\u968f\u7740Google\u548cFacebook\u7684CPM\u8fbe\u5230\u5386\u53f2\u65b0\u9ad8\uff0c\u5546\u5bb6\u5fc5\u987b\u57282022\u5e74\u5bfb\u627e\u65b0\u7684\u8425\u9500\u6e20\u9053\u3001\u5e76\u53d1\u6325\u8425\u9500\u521b\u610f\uff0c\u4f18\u5316\u5e7f\u544a\u8bbe\u7f6e\u4e0d\u540c\u7684\u65f6\u95f4\u5b89\u6392\u548c\u51fa\u4ef7\u7b49\uff0c\u5728\u6709\u9650\u7684\u9884\u7b97\u5185\u53d1\u6325\u6700\u5927\u4f5c\u7528\u3002<\/p>\n\n\n\n

\u56db<\/strong>\u3001\u4e0e\u6d88\u8d39\u8005\u5efa\u7acb\u8054\u7cfb\u7684\u597d\u65f6\u673a<\/strong><\/p>\n\n\n\n

\u75ab\u60c5\u4f7f\u4eba\u4eec\u91cd\u65b0\u601d\u8003\u4ed6\u4eec\u7684\u804c\u4e1a\u751f\u6daf\uff0c\u5982\u4f55\u5ea6\u8fc7\u4ed6\u4eec\u7684\u65f6\u95f4\uff0c\u4ed6\u4eec\u7684\u8d2d\u7269\u65b9\u5f0f\uff0c\u5982\u4f55\u9009\u62e9\u54c1\u724c\u7b49\u3002\u8fd9\u5bf9\u65b0\u54c1\u724c\u6765\u8bf4\u662f\u6700\u597d\u7684\u673a\u4f1a\uff0c\u65e0\u6570DTC\u54c1\u724c\u5c06\u6709\u673a\u4f1a\u8fdb\u5165\u6d88\u8d39\u8005\u7684\u89c6\u91ce\u4e2d\uff0c<\/strong>\u75ab\u60c5\u5bf9\u54c1\u724c\u7684\u8425\u9500\u7b56\u7565\u4ea7\u751f\u4e86\u5de8\u5927\u5f71\u54cd\u3002<\/p>\n\n\n\n

\"\"<\/figure><\/div>\n\n\n\n

\u542f\u793a\uff1a<\/strong>2022\u5e74\u662fDTC\u54c1\u724c\u5d1b\u8d77\u7684\u597d\u65f6\u673a\uff0c\u54c1\u724c\u4e0d\u4ec5\u9700\u8981\u63a8\u52a8\u9500\u552e\uff0c\u66f4\u8981\u63a8\u52a8\u987e\u5ba2\u5fe0\u8bda\u5ea6\uff0c\u4e0e\u6d88\u8d39\u8005\u5efa\u7acb\u8054\u7cfb\uff0c\u5c06\u987e\u5ba2\u9700\u6c42\u53cd\u9988\u5230\u54c1\u724c\u5efa\u8bbe\u4e2d\uff0c\u63d0\u9ad8\u987e\u5ba2\u7ec8\u8eab\u4ef7\u503c\u3002<\/p>\n\n\n\n

\u4e94<\/strong>\u3001\u793e\u4ea4\u5a92\u4f53\u548c\u7535\u5546\u7684\u878d\u5408<\/strong><\/p>\n\n\n\n

2021\u5e74\u662f\u793e\u4ea4\u7535\u5546\u7a81\u7834\u6027\u7684\u4e00\u5e74\u3002TikTok\u3001Facebook\u3001Instagram\u3001Snapchat\u3001Pinterest\u7b49\u793e\u4ea4\u5a92\u4f53\u90fd\u5728\u53d8\u5f97\u66f4\u52a0\u9002\u5408\u8d2d\u7269<\/strong>\u3002\u636eeMarketer\u9884\u6d4b\uff0c\u7f8e\u56fd\u793e\u4ea4\u7535\u5546\u9500\u552e\u989d\u5c06\u57282025\u5e74\u4e4b\u524d\u7ffb\u4e00\u756a\uff0c\u8d85\u8fc7790\u4ebf\u7f8e\u5143\u3002<\/p>\n\n\n\n

\u542f\u793a\uff1a<\/strong>\u57282022\u5e74\uff0c\u793e\u4ea4\u5a92\u4f53\u548c\u7535\u5b50\u5546\u52a1\u4e4b\u95f4\u7684\u8054\u7cfb\u66f4\u52a0\u7d27\u5bc6\uff0c\u754c\u9650\u5c06\u53d8\u5f97\u8d8a\u6765\u8d8a\u6a21\u7cca\uff0c\u793e\u4ea4\u5a92\u4f53\u5c06\u8fdb\u4e00\u6b65\u6210\u4e3a\u7535\u5546\u7684\u91cd\u8981\u9500\u552e\u6e20\u9053\u3002<\/p>\n\n\n\n

FunPinPin<\/strong>\u662f\u4e00\u5bb6\u5177\u6709\u8425\u9500\u57fa\u56e0\u7684\u72ec\u7acb\u7ad9\u5efa\u7ad9\u670d\u52a1\u5e73\u53f0\uff0c\u79c9\u627f\u7740\u966a\u4f34\u5356\u5bb6\u505a\u53ef\u6301\u7eed\u8de8\u5883\u751f\u610f\u7684\u7ecf\u8425\u7406\u5ff5\uff0c\u81f4\u529b\u4e8e\u628a\u4f18\u79c0\u7684\u4e2d\u56fd\u4ea7\u54c1\u5e26\u5230\u5168\u7403\uff0c\u5df2\u6210\u4e3a\u4f17\u591a\u5356\u5bb6\u6253\u5f00\u56fd\u9645\u5e02\u573a\u7684\u201c\u65b0\u8d77\u70b9\u201d\u3002<\/p>\n\n\n\n

\u8fd1\u65e5\uff0cFunPinPin\u83b7\u521b\u65b0\u5de5\u573a\u9886\u6295\u7684\u5343\u4e07\u7ea7\u7f8e\u91d1A\u8f6e\u878d\u8d44<\/strong>\uff0c\u672c\u8f6e\u8d44\u91d1\u5c06\u7528\u4e8e\u4ea7\u54c1\u7814\u53d1\uff0c\u4e3a\u8de8\u5883\u5356\u5bb6\u63d0\u4f9b\u66f4\u4fbf\u6377\u7684\u72ec\u7acb\u7ad9\u89e3\u51b3\u65b9\u6848\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"

2022\u5e74\u5145\u6ee1\u4e86\u53d8\u6570\u548c\u673a\u9047\uff0c\u65b0\u7684\u5e7f\u544a\u5f62\u5f0f\uff0c\u65b0\u7684\u8425\u9500\u65b9\u5f0f\uff0c\u65b0\u7684\u83b7\u5ba2\u7b56\u7565\uff1f\u5347\u7ea7\u548c\u8f6c\u578b\u5c06\u662f\u63a5\u4e0b\u6765\u7684\u4e3b\u9898\uff0c\u6765\u770b\u770b202 […]<\/p>\n","protected":false},"author":1,"featured_media":784,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[6],"tags":[72,10],"_links":{"self":[{"href":"https:\/\/www.xunluai.com\/academy\/wp-json\/wp\/v2\/posts\/782"}],"collection":[{"href":"https:\/\/www.xunluai.com\/academy\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.xunluai.com\/academy\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.xunluai.com\/academy\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.xunluai.com\/academy\/wp-json\/wp\/v2\/comments?post=782"}],"version-history":[{"count":1,"href":"https:\/\/www.xunluai.com\/academy\/wp-json\/wp\/v2\/posts\/782\/revisions"}],"predecessor-version":[{"id":785,"href":"https:\/\/www.xunluai.com\/academy\/wp-json\/wp\/v2\/posts\/782\/revisions\/785"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.xunluai.com\/academy\/wp-json\/wp\/v2\/media\/784"}],"wp:attachment":[{"href":"https:\/\/www.xunluai.com\/academy\/wp-json\/wp\/v2\/media?parent=782"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.xunluai.com\/academy\/wp-json\/wp\/v2\/categories?post=782"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.xunluai.com\/academy\/wp-json\/wp\/v2\/tags?post=782"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}